St George's Hall
Attendance evidence for a publicly funded events programme.
St George's Hall, Liverpool — a Grade I listed Neoclassical building opened in 1854, containing concert halls and law courts, reopened in 2007 after a £23m refurbishment. Installation dates and the number of counted entrances are not published.
Project at a glance
Customer
Venues & culture · Grade I listed civic venue
Deployment scope
See the installation account below
Measurement focus
Scope or reporting capability, not a verified uplift
Delivery partner
Published deployment account
The initial problem
The Hall runs a mixed year-round programme of free and paid events, exhibitions, tours, gigs, weddings and corporate events. SUS notes that attendance figures are of particular value to Liverpool City Council, because the return expected from an event — leads, revenue or public profile — only materialises if people actually attend. Free events and open exhibitions leave no ticket trail to count.
Read the published account ↗What SUS installed
SUS installed its AI 3D people counters within the Hall. The published account states an accuracy level of 99%, and describes the sensors as engineered for reliability and cost-effectiveness. No manual-count validation sample or test method is published alongside that figure.
Read the published account ↗How the reporting was used
The client received counting data through the V8 Analytics reporting portal. The published brief links attendance at free and paid events to event evaluation and Liverpool City Council's requirement to validate funding allocation with visitor evidence. Hourly and daily traffic provide a basis for comparing events; no specific funding award or programme change is documented.
Read the published account ↗The operational change
The published account describes the accuracy and the purpose of the data rather than a measured outcome. No attendance change, funding decision or programme change is claimed, and the accuracy figure is a supplier specification, not an audited result for this site.
Read the published account ↗What the evidence supports
Installation and reporting delivery are described in the SUS account. Funding validation is a stated reporting purpose, not a documented funding decision or measured event return.
Sources, approvals and measurement standard
Evidence detail
The account describes deployment scope and qualitative use. No usable before-and-after measurement record has been supplied for this page.
Standard for newly validated outcomes
A future result will be labelled “Measurement record available” only when its KPI definition, baseline, comparison period, site scope, counting exclusions, calculation and source records have been reviewed and publication approved. This is the acceptance standard, not a claim that every existing figure has passed it.
Legacy figures and qualitative accounts
Previously published supplier figures remain labelled as such, with missing measurement details stated. Installation facts, reporting capabilities and qualitative operational changes are not commercial uplift. None of the figures here is presented as independently verified.
Turn visitor evidence into better operational decisions.
Tell SUS what you need to understand, where you need coverage and which decision better data should inform. Send it through the SUS enquiry form and mention this customer story.
Request an occupancy/site survey ↗View matching deployment →