HARIBO
Opening day ready. Staffing shaped by real demand.
A new HARIBO store at Manchester’s Trafford Centre needed useful visitor data from its first day of trading, not a reporting system to add later.

Project at a glance
Project location
Manchester · single retail store
Installation coverage
3DPro2 counting across the entrance width
Reported installation time
Supplier-reported delivery fact, not an uplift
Store opening
Counting commissioned before opening
The initial problem
Opening a family-focused store in a busy shopping centre means uneven demand: weekend surges, school holidays and quieter weekday windows. HARIBO needed to see when visitors actually arrived so managers could plan service coverage rather than build rotas on assumptions.
Read the published account ↗What SUS installed
Following a site survey, SUS installed a 3DPro2 above the main entrance, covering its full width. Installation, calibration and testing were completed before the store opened on 5 December 2025. The published account reports an installation time of approximately four hours and a network connection to the cloud reporting platform.
Read the published account ↗How the reporting was used
Store and area managers received real-time dashboards and scheduled reports. The first month’s patterns highlighted stronger weekend demand and a principal trading window from late morning to late afternoon, giving the team a basis for reviewing rotas by time of day.
Read the published account ↗The operational change
The SUS account describes staff rotas being aligned to demand, with more coverage in busy periods and leaner staffing in quieter windows. This is a supplier-reported operational change. A usable labour-cost measurement record has not been supplied for this page, so savings are not presented as a newly validated outcome.
Read the published account ↗Using visitor patterns to shape the rota
- Report used
- SUS cloud dashboards and scheduled reports showing weekend demand and the late-morning to late-afternoon visitor peak. The exact report title and export are not supplied.
- Decision made
- Align staff rotas with visitor demand, reducing quiet-period overstaffing and improving coverage during busy periods, as described in the SUS account.
- Team or site
- Store and area managers at HARIBO, Trafford Centre, Manchester.
- Date or period
- First-month insights following the 5 December 2025 opening. The exact report window and rota-change date are not published.
Evidence status. Supplier-reported operational example. A dated report and corresponding rota are still needed to substantiate the specific intervention; the customer quotation does not validate the legacy savings estimate.
Read the published account ↗“It's hard to imagine doing this business without having AI-powered data analytics. But the reality is there are a lot of retailers that don't have it. At one time, we were that retailer.”
What the evidence supports
Installation and rota alignment are described in the SUS account. The matching traffic report and rota have not been supplied; legacy savings are not newly validated.
Legacy supplier-reported figures · not newly validated
The earlier SUS account reports estimated labour-cost savings of up to 15% in the first month and opening-day counting accuracy of 99% against manual checks. The cost baseline, calculation, exact evaluation dates and manual-count sample are not published. These are legacy supplier-reported figures, not independently verified results or outcomes meeting the new measurement-record standard.
Read the published account ↗Sources, approvals and measurement standard
Evidence detail
Published SUS installation account, supplemented by a customer quotation supplied and approved for this page by SUS. The quotation expresses the customer’s perspective on analytics, not a measured commercial uplift. No underlying labour-cost dataset is held with this page.
Quotation supplied and approved for this page by SUS. No independently reviewed customer release is held with this page.
Standard for newly validated outcomes
A future result will be labelled “Measurement record available” only when its KPI definition, baseline, comparison period, site scope, counting exclusions, calculation and source records have been reviewed and publication approved. This is the acceptance standard, not a claim that every existing figure has passed it.
Legacy figures and qualitative accounts
Previously published supplier figures remain labelled as such, with missing measurement details stated. Installation facts, reporting capabilities and qualitative operational changes are not commercial uplift. None of the figures here is presented as independently verified.
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